By: LiquidPixels | March 15, 2022 | 2 Min Read
“Learning and practicing LiquiFire OS enables our students to further their competencies in the digital retail industry, and makes them more competitive in the workforce.”
— Professor Kiseol Yang, Ph.D., University of North Texas
Many universities and colleges are invested in educating future e-commerce professionals. As technological innovations meet ever-changing consumer demands, educational institutions find new opportunities to boost their e-commerce education programs and offerings.
One such institution is the University of North Texas (UNT).
A public research university in Denton, Texas, UNT was founded in 1890, and has grown to be recognized as the leading university in the North Texas region, offering various bachelor’s, master’s, and doctoral degrees.
Learn how UNT enlisted the help of LiquidPixels to prepare potential e-commerce professionals for the future of marketing, fashion, and retail.
Britannica explains that e-commerce started as a standard practice of exchanging purchase orders and invoices from suppliers to business customers, and vice versa:
Those origins date to the 1948–49 Berlin blockade and airlift with a system of ordering goods primarily via telex. Various industries elaborated upon that system in the ensuing decades before the first general standard was published in 1975. The resulting computer-to-computer electronic data interchange (EDI) standard is flexible enough to handle most simple electronic business transactions.
Currently, with the arrival of Web3.0 (or the third generation of the World Wide Web), e-commerce greatly transformed not just itself, but the way businesses and even governments deal with transactions.
To date, e-commerce accounts for 19.6 percent of global retail sales (2021), and is projected to rise to about a quarter of the total global retail share by 2025.
Online stores, social media sites, advanced technologies, and electronic currencies are all great contributors to the e-commerce of the present, and are now the precursors to boundless possibilities of its future.
The University of North Texas wants to become a global leader in e-commerce education and research. One of their more recent programs, known as the Department of Merchandising and Digital Retailing (MDR), is on track to help them achieve that.
The purpose of the program: to train the next generation of e-commerce professionals—marketers, web developers, and creatives—by exposing them to various cutting edge technologies. UNT’s own Professor Kiseol Yang, Ph.D., said:
“We want our e-commerce students to be competitive and armed with knowledge and the know-how to succeed in their chosen industries.”
The university trusts that with the right technology and resources, they can create a real-world experience for their e-commerce students. This will give a significant edge to e-commerce professionals that are a product of their training, compared to graduates from other e-commerce schools.
UNT partnered with LiquidPixels to deploy a dedicated e-commerce solution to train their students with dynamic imaging and its real-world applications.
Read the full case study here to find out how UNT successfully integrated LiquidPixels dynamic imaging solutions into their program.